Hong Hou is a doctoral student in CIM, under the supervision of Dr.Yongjiang Shi. He graduated from Beijing Institute of Technology with a distinct master degree in engineering.

Prior to joining in IfM, he had 10 year’s work experience in telecom and technology sector with a focus on the function of company strategy. In the headquarter of China Mobile, he played key role in strategy research and planning, re-organization design and other strategic issues. In an IT company, he led the strategy team and assisted the CEO to transform the traditional IT service company to adapt within industrial internet and big data era.

Rooted in his industrial background, his research interest is business ecosystem strategy. His research aims to help companies formulate ecosystem strategy that aligns elements to work and evolves themselves to win. In academic side, his ambition is to make the concept of business ecosystem established in the discipline of strategy.

Contact Details

T: +44(0)1223 766141
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